Case Study: Pretty Thai

case studies

Aug 22

Spicing Up Success with a Fiery 194% Boost in Orders

BEFORE MINDFUL GOODS

Pretty Thai, a sizzling brand offering delightful sauces and condiments, was cooking up a storm in the kitchen, but their Amazon presence lacked that extra kick. Despite their tasty products, their Amazon listings were missing that special something to attract more customers and boost sales.

THE PROCESS

Enter Mindful Goods, the flavor experts in Amazon optimization. Pretty Thai knew they needed a secret ingredient to stand out in the crowded Amazon marketplace, so they enlisted the expertise of Mindful Goods. The collaboration began with a deep dive into market research, ensuring that every move was aligned with Pretty Thai's brand vision.

With a dash of creativity and a sprinkle of data-driven insights, Mindful Goods spiced up Pretty Thai's Amazon listings with sizzling imagery and mouthwatering listing copy. The team worked their magic to ensure that Pretty Thai's products were irresistibly attractive to Amazon shoppers.

THE RESULTS

The expertly crafted listing copy and eye-catching imagery exceeded Pretty Thai’s tastebuds' expectations. The magic of Mindful Goods worked wonders! Pretty Thai experienced a flavor explosion in their Amazon performance. The new and optimized listings led to a sizzling 88.09% increase in sessions and a fiery 178% boost in orders for their mouthwatering Pad Thai sauce alone, with a blazing 5.11% conversion rate increase.

In addition, the Amazon Experiments revealed a hot 69% probability for better performance of their main image, igniting 16% more sales and conversions. The optimized listings sparked explosive growth, doubling their sales, and amplifying their brand image. With a strong foundation set by Mindful Goods, Pretty Thai is now spicing up their future endeavors and blazing a trail of success in the competitive Amazon marketplace!